Details: The Boley Story Designing and manufacturing innovative children's toys is one family's decades-long passion project. Since its founding in 1981, Boley has created fun, high-quality, and intellectually-stimulating toys that challenge the imagination of children everywhere. Boley's excellence in new toy development has been recognized by partnerships with major retailers including Target, Wal-Mart, Toys "R" Us, Babies "R" Us, Dollar Tree, and more. Boley believes that children are at their best when they engage in creative play that opens their mind to imagine new possibilities and ideas. Boley facilitates that special experience for children by bringing you action-packed toys that will fill your homes with joy, laughter, and love. Boley provides a diverse variety of toys and games for babies, toddlers, children, teenagers, and even adults of all ages, and for both boys and girls. Whether you're a parent looking for a birthday or Christmas gift for your kid in preschool, or you're looking for a car-seat toy to keep your baby entertained, Boley will always have you covered.